Stupid Marketing Tricks

Stupid Marketing Tricks: My Fatal Five

I’m not a particularly difficult person to get along with, but there are certain practices in the marketing and PR field that give us all a bad name. They rise to the level of Stupid Marketing Tricks. So whether you’re marketing your business or just marketing yourself, here are my pet peeves, dealbreakers and don’t-go-theres. […]

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Dead or Not, Email Makes You a Better Writer and Thinker

E-mail is a sinkhole where knowledge goes to die. People have been predicting the death of (and perhaps by) email for years, and the debate on the issue continues. I find email indispensable—at least in my professional life—and I was fascinated by this story on the clash between college students and professors. It’s rich with killer […]

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