Jeff Bezos’ Master Class in Employee Communications

Bezos Buys Washington Post

The news that Jeff Bezos bought the Washington Post was a shock. Almost as shocking was the textbook way he handled the delicate communication to employees. The Post is much more than a newspaper. It’s practically a national institution — one that many people, not the least of which are its employees, hold dear. So … Read more

From SNL to The Fugitive: Check Out This Podcast

I had a great conversation about storytelling and presentation skills and other topics with writer, speaker and communications consultant Donna Papacosta. It’s all captured in this podcast on her site at Trafalgar Communications. We talk about some of the classic lessons from my book, including: The power of stories. How to cut to the chase in … Read more

Has Tragedy Tweeting Gone Too Far?

In the wake of every national tragedy, from shootings to natural disasters, it happens like clockwork — celebrities and companies and everyday folk tweet their thoughts and prayers to the victims. There’s an interesting debate over “tragedy tweeting” at Arik Hanson’s Communication Conversations blog, and I admit it amounts to somewhat of a “damned if you … Read more

The Art of the Bad Apology (And a Lesson from Bill Clinton)

Our sincere apologies

There’s nothing worse than a bad apology. Like the non-apology apology (“I’m sorry if you were offended”), which skirts responsibility and essentially blames the victim for being too sensitive. Or the increasingly popular “I didn’t know I was being recorded” apology, which is another way of saying, “I was just saying what I was thinking … Read more