Is the Tide Turning on Death by PowerPoint?

I was meeting with a new client the other day who was about to show me his PowerPoint deck for a presentation we’ll be working on together. He prefaced it by saying he tried to follow the recommendations in my book to emphasize images over words. My expectations in these situations aren’t super-high, and I … Read more

Why Do Smart PR Pros Give Bad Presentations?

Last year I attended a conference breakout session on a topic that really interested me. The room was packed with like-minded people, all hoping to get something of value from the program. Then the presenter kicked things off by talking about himself, and only himself, for what seemed like 10 minutes. He walked us through … Read more