Last week, the fundraising site Kickstarter got itself into some pretty hot water over a campaign for a “seduction guide” that a lot of people found offensive and misogynistic. I wasn’t aware of the controversy, but I am a huge fan of the world-class apology they published. It’s a textbook guide on how to apologize. (A few … Read more
There’s nothing worse than a bad apology. Like the non-apology apology (“I’m sorry if you were offended”), which skirts responsibility and essentially blames the victim for being too sensitive. Or the increasingly popular “I didn’t know I was being recorded” apology, which is another way of saying, “I was just saying what I was thinking … Read more
Such sad news this weekend. Josh Brent, a Dallas Cowboys football player, got into an accident that killed his best friend. On one hand, it’s another all-too-ordinary story of a drunk driving fatality. But something extraordinary happened. Something you hardly ever see when an individual or a company is accused of a crime. Brent immediately … Read more