Speakers: How to Write Your Own Introduction

how to write your own introduction

Here is one common phrase that you’ll never hear me utter at the start of a presentation: “Thank you for that kind introduction.” Why? Because it would be vain. After all, I’m the one who wrote that kind introduction! And that’s what every speaker should do. Even if you’re simply an occasional conference presenter, learning how to write … Read more

Is the Tide Turning on Death by PowerPoint?

I was meeting with a new client the other day who was about to show me his PowerPoint deck for a presentation we’ll be working on together. He prefaced it by saying he tried to follow the recommendations in my book to emphasize images over words. My expectations in these situations aren’t super-high, and I … Read more

Why Do Smart PR Pros Give Bad Presentations?

Last year I attended a conference breakout session on a topic that really interested me. The room was packed with like-minded people, all hoping to get something of value from the program. Then the presenter kicked things off by talking about himself, and only himself, for what seemed like 10 minutes. He walked us through … Read more

5 Essential Items for Every Presenter’s Checklist

Virtual Presentation crash course

A smart presenter is prepared for absolutely anything. There are so many details to manage, some of which can make or break your presentation. Why leave anything to chance? That’s why I create checklists. Lots of checklists. I have checklists for: Things to do months and weeks in advance (research audience, create handouts, confirm logistics … Read more