Toward a Grand Unified Theory of Storytelling

Theory of Storytelling

On Monday I led a 90-minute storytelling workshop in New York for a CEO and his direct reports. They were trying to work out how to rally and unite their employees, but I came away with something, too: what I’m modestly calling A Grand Unified Theory of Storytelling. The event’s organizers had an artist there … Read more

Presenting as a Group: 6 Tips for a Successful Pitch

Presenting as a group

Public speaking can be nerve-wracking enough, but presenting as a group adds a whole new level of anxiety to the process. And when the presentation is a new business pitch, that really raises the stakes. Organizing a group presentation can be like herding cats, only with less focus and discipline. But it doesn’t have to be … Read more

A Tale of Two Jerks and the Illusion of Privacy

Privacy

The Internet and mobile technology didn’t invent bad behavior, but they sure have exacerbated it. That’s been vividly illustrated in two stories that broke this week. Together they offer a cautionary tale about the limits of anonymity and privacy in the modern world. Anonymity Breeds Contempt Until he was fired last week, Jofi Joseph was … Read more

Stupid Marketing Tricks: My Fatal Five

Stupid Marketing Tricks

I’m not a particularly difficult person to get along with, but there are certain practices in the marketing and PR field that give us all a bad name. They rise to the level of Stupid Marketing Tricks. So whether you’re marketing your business or just marketing yourself, here are my pet peeves, dealbreakers and don’t-go-theres. … Read more

11 Deadly Presentation Sins: Watch for Free!

11 Deadly Presentation Sins

Are you stuck in PowerPoint Hell? Or putting others through it? You’ll find absolution here. Check out this free webinar I did for Georgetown University: 11 Deadly Presentation Sins: A Path to Redemption for Public Speakers. It’s a simple YouTube video, but they don’t enable embedding, so just click here to watch. I first put … Read more

5 Reasons You Should Take Questions From Your Audience

Taking questions from your audience

I keep hearing speakers talk dismissively about audience Q&A. They feel it’s a distraction from their message and they treat it as an afterthought. But I believe that whenever it’s technically feasible you should always take questions from your audience. Based on my own experience as a speechwriter and public speaker, here are five reasons … Read more