Seth Godin

How Not to Bore Your Audience to Tears: 10 Tips for Your Next Speech

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Tonight I deliver my first speech based on the book. Being acutely aware of the importance of practicing what I preach, here are 10 rules I’m adhering to in the development and presentation of the material: 1. Dump PowerPoint and templates I did this in KeyNote instead of PowerPoint, which pretty much enforces mediocrity. And … Read more

Lawyers Killed the Internet Star

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Seven months ago I acted in a corporate video that was creative, evocative and inspiring. Six months ago I acted in a second version of the video based on a revised script. Yesterday I acted in version three. Not surprisingly, the video did not get better with each iteration. It got more wordy, more specific, … Read more