How Can Stories Power Your Communication?

Storytelling is the most powerful form of communication there is. More than facts and data alone, stories are fundamental to capturing and expressing our ideas, wishes, and beliefs … and getting the results we want.

The right story can help you:

  • Nail a job interview
  • Earn a raise
  • Close a sale
  • Build trust with an employee or colleague
  • Strengthen relationships with customers
  • Become a more comfortable networker
  • Win over a skeptic
  • Rally a team
  • Align people with a strategy
  • Promote your brand
  • Raise a toast
  • Deliver a eulogy
  • Get out of a speeding ticket
  • And more…

A Practical Roadmap for the Busy Professional

Unleash the Power of Storytelling cuts through the hype to clarify and demystify the storytelling process. Taking a fun, no-nonsense approach, the book will teach you:

  • The hard science behind why stories work
  • A simple three-part structure for telling any story
  • The role of emotion in fueling great stories
  • How to cut the clutter and focus your story on the essentials
  • How and where to find great stories
  • Tips for delivering your stories in the most effective way possible

The book also contains tons of practical examples showing you how to use stories in job interviews, presentations, customer calls, employee meetings – even how to craft the right story for a wedding toast or eulogy!

Published by Eastlawn Media.

Try Before You Buy: Free Toolkit

Ready to get started right away on becoming a more effective storyteller so you can enjoy more success in your career, your business and your life?

Sign up now to get your free Storytelling Toolkit, which includes the book chapter, “How to Tell Your Own Story.” You’ll also get a bonus chapter, “What Makes Stories So Powerful?” which gives you the “why” behind the “what” of storytelling.

AND you’ll receive a set of worksheets that will walk you through the storytelling process step-by-step. These are the materials Rob uses in his private corporate workshops that have helped thousands of people discover and tell their story.

Learn to tell your story so you can make a strong first impression in job interviews, at networking events and around the workplace.

Just enter your email and your free toolkit will be on the way.

By requesting this toolkit you’ll also start receiving Rob’s monthly email, which is full of tips on storytelling, presentation and other communication skills – both from Rob and from experts he admires.

You are free to unsubscribe from the email at any time, of course, but don’t worry: Rob will NOT be flooding your inbox with promotions and offers. He hates those, too.


In this engaging, no-nonsense, and often extremely funny handbook on the craft behind great stories, Rob Biesenbach shares his storytelling roadmap, giving you precisely what you need to raise your business storytelling to an art form.

Shonali Burke ABC, President & CEO, Shonali Burke Consulting

There is no greater skill that will positively impact your career as much as becoming a masterful storyteller. Well-told stories have the power to teach, clarify, and inspire. Rob’s experience and unique point of view makes him a go-to authority for ambitious leaders.

Patricia Fripp Past President, National Speakers Association

Storytelling is hard; just ask Ernest Hemingway. Rob Biesenbach makes it as easy as possible for you to become the Hemingway of your organization. In this book he reveals the secrets of good storytelling to help you create stories that command attention in this distracted age.

Dr. Nick Morgan Communications Coach and Author of Give Your Speech, Change the World

All the experts suggest you tell stories – but no one tells you how. That’s where Unleash the Power of Storytelling comes in. Rob Biesenbach provides a five-step process for crafting your stories, and six ways to ensure they’re relevant to your audience. After you read this book, you’ll never again have to wonder … ‘but how?

Gini Dietrich Founder and Author, Spin Sucks

Rob Biesenbach’s terrific book, Unleashing The Power of Storytelling, is true to his claim that it’s a practical guide for the workplace, the marketplace and everyday life. Rob follows his own advice in using compelling, succinctly told stories that allow the reader to move easily through this book and remember key points.

Patrice Tanaka Public Speaker, Founder & Chief Joy Officer, Joyful Planet LLC